Every January Pantone announces a “Color of the Year.” This year it’s called Viva Magenta. That means you will expect to see it in advertising, home furnishings, and fashion. The color swatch you see on the left here was pulled directly from the Pantone site. Now, if you do a further search on the very same Pantone website and click on the “2023 Color of the Year” the first image you see is this one. (Below) [...]