Andrea Pflaumer, Author at Shopping for the Real You

About Andrea Pflaumer

Author of Shopping for the Real You, Andrea Pflaumer, is a non-fiction writer in the San Francisco Bay Area and host of the video series, Vital, Vivacious, and Visible after 50. She has written extensively about fashion for local and national publications and is a regular contributor to the Huffington Post, Better After 50, Sixty and Me, She Savvy, and Prime Women. Her free ten-lesson course, A Lazy Person's Guide to the Perfect Wardrobe, is available on Highbrow.com.

How to “Copy” a Cool Outfit

Alyssa Beltempo

Many of my readers and style clients have asked me to suggest a celebrity or person in the public eye who has similar style elements to their own. They figure they can get inspiration or simply copy what that person is wearing. It’s a one-and-done idea, and I certainly get it. Click to read more >

Andrea Pflaumer2025-09-07T14:17:18-07:00

Four Ways to Make Any Outfit Better

I’ve noticed that sometimes when women want to appear more sophisticated they either add too much to an outfit or not enough. So I wanted to share some ideas about what a harmonious outfit looks like and how to create it. These aren’t difficult tips and practicing them will help you to recognize how they can be translated for your body and style. Click to read more >

Andrea Pflaumer2025-06-10T12:35:24-07:00

How Personal Style is Determined

I get asked about this constantly. It's the basis of a course I’m working on that will go deep into the fundamentals of style essences. But I have noticed something increasingly obvious lately. Style is determined by more than just our facial features, our height, and the shape of our bodies. There is an energetic quality we express that sometimes just isn’t obvious from external indicators. Click to read more >

Andrea Pflaumer2025-04-09T13:36:55-07:00

eBossy tweed blazer on Amazon $42.88

My mailman, UPS, and Amazon delivery people must think I’m crazy. Several times a week they deliver large packages, and several times a week I return them. (It’s part of my job, I explain.) But there are several items I have not returned and I wear them constantly. You'd think that as someone with a large amount of the Natural style essence I’d just be happy hanging out in sweats and sneakers. But actually, every morning I pick out my entire outfit very intentionally and carefully before I head over to my office.Click to read more >

Andrea Pflaumer2025-02-24T15:27:54-08:00

This year I think we all need an uplift, an escape from all the drama, right? In the fall and winter we typically see mostly dark neutrals: black, gray, navy, and this year, lots of brown and burgundy. But wearing colors that bring us joy is a gift we can give to ourselves and to everyone who sees us. It feeds our soul, it elevates theirs. So why not go bright with your colors this autumn and winter? Click to read more >

Andrea Pflaumer2025-01-28T13:57:51-08:00